A Sponsorship Opportunity for

Western Health Advantage Logo

Thank you for considering sponsoring KVIE.

For more information please reach out to:

Barry Pitluk
Senior Account Manager
(916) 641-3603

STUDIO Sacramento Logo

STUDIO Sacramento

Studio Sacramento is KVIE’s Emmy Award-winning weekly series designed to raise the level of civil discourse in our region on local television. Studio Sacramento gathers community leaders to discuss the big questions facing our region, inviting thousands of viewers into the conversation.


Studio Sacramento focuses on a variety of topics - from the status of foster care in our community to the what it’s like to be Muslim in America today. Former District Attorney of Sacramento County, Jan Scully, Chief of Sacramento Police, Sam Somers, and Marcos Breton of the Sacramento Bee have joined Scott in discussing a variety of issues relevant to our region. Each new season of Studio Sacramento aims to attract a high caliber of guests, as well as national figures with local connections.

On a recurring basis, the program is presented in editorial partnership with the American Leadership Forum (ALF), whose mission is to improve the social, economic, and political fabric of the Greater Sacramento region through shared commitment to collaborative action.


While available for everyone in our 28-county viewing area to see, Studio Sacramento is aimed at the 28% of the population interested in civic and political issues . Since the July 2011 premiere, the weekly airings are cumulatively averaging just over 10,000 viewers a week, similar to ratings from PBS mainstays such as Washington Week, Nightly Business Report and even PBS NewsHour in some instances.


Studio Sacramento Pic 1The 30-minute programs are studio-based, with limited or no b-roll or graphics. The set is minimal, providing focus on the host and guests. Host and prominent community member Scott Syphax identifies topics and guests and ensures that conversations are significant, inclusive of a diverse set of views, and ultimately transformative and collaborative.


Studio Sacramento airs Fridays at 7:30pm, and repeats Sundays at 5pm on KVIEHD (except when pre-empted by membership drives). It airs various times on KVIE2 and is available for viewing online at kvie.org and YouTube.


Each episode of Studio Sacramento strives to attract the same high caliber of guests that were featured in its previous seasons including:

Sam Somers, Chief of Sacramento Police Department

Chief of Sacramento Police, Sam Somers, discusses with Scott how people can be better prepared for life’s emergencies.

Jan Scully, Family Justice Center

Former Sacramento District Attorney of Sacramento County, Jan Scully, sits down with Scott to discuss the prevalence of domestic violence and what can be done to protect those in crisis.

Marcos Breton, The Sacramento Bee

The Sacramento Bee’s Marcos Benton chats with Scott about what will make the Sacramento region interesting in 2017.

Basim Elkarra, Council of American-Islamic Relations

For the 6 million-plus Muslims in America, they’re answering the question, “What’s it like to be Muslim in America today?” Basim Elkarra joins Scott to discuss and answer this question.

Basim Elkarra



As an underwriter sponsor of Studio Sacramento, Western Health Advantage will enjoy the following benefits:


  • One :30 second spot appearing at the open or one :15 spot at the open and close of all episodes of Studio Sacramento for one year. The Western Health Advantage spot will be attached to all airings of the program on KVIE and KVIE2 during the sponsorship period.
  • KVIE to produce one spot for the Western Health Advantage at N/C. Spot production includes a maximum one day shoot (up to two local locations), graphics/logos/images, and voice-over copy which adheres to KVIE, PBS and FCC guidelines.


  • Recognition on print collateral related to Studio Sacramento.
  • Western Health Advantage will receive acknowledgment of its sponsorship in external publications during the sponsorship period, when available.
  • Logo recognition on the DVD sleeve of the program.


  • Logo recognition on the Studio Sacramento webpage
  • The Western Health Advantage logo plus a link to the Western Health Advantage website in a minimum of three KVIE weekly e-newsletter (circulation 52,000+).


  • Opportunity for Western Health Advantage employees and guests to be part of studio audience during tapings of Studio Sacramento.
  • Western Health Advantage can receive a DVD copy of each new episode aired during the sponsorship period (when requested).
  • Opportunity for employees and guests to participate in KVIE membership drive and phone banks and attend KVIE events such as KVIE’s Art Auction Preview Gala, and local program premiere events.

Basim Elkarra


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