A Sponsorship Opportunity for

Thank you for considering sponsoring KVIE.

For more information please reach out to:

Barry Pitluk
Senior Account Manager
(916) 641-3603

KVIE Presentation Logo


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With hundreds of channels available to the average viewer, there is still simply nothing on television even remotely like public television, and its ability to communicate with a remarkable audience.

KVIE programming excites the mind and the spirit, and our commitment to quality never wavers. KVIE is the top choice for viewers with an eye for current events, science, nature, history, culture, and much more. KVIE is the source for the most trusted, balanced, and objective public affairs programming including PBS NewsHour, BBC World News America and Nightly Business Report; for television’s best science and nature programming with NOVA and Nature; for a remarkable range of history and performance programming including American Experience and Masterpiece; and for PBS high-profile specials, such as Ken Burns’ remarkable documentaries.

Moreover, KVIE reflects the community back to itself by creating compelling and relevant local programming. KVIE is one of the most prolific producers in the nation, and serves a diverse group of audiences with each new program.

The community recognizes the quality and value of public television, and proves their appreciation through support for the station. Today, there are 50,000 members of KVIE – people who voluntarily offer support for quality programming. And, each year KVIE benefits from the support of more than 5,000 volunteers in various station activities, logging in over 33,000 hours of volunteer time this past year. KVIE is a rise above the ordinary; a station that goes beyond regular TV.

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PBS ranks #1 in public trust among public service institutions for the 13th consecutive year with 78% trusting PBS “a great deal” or “trust somewhat1.“ This trust transfers into a halo-effect for public television sponsors with their association with KVIE:

Did you know that...

  • Over 840,000 viewers watch KVIE each week over the air on KVIE throughout 28 counties in Northern California2.
  • KVIE broadcasts KVIE2, a second service in Sacramento County, that reaches over 275,000 Comcast and Consolidated subscribers, and the entire KVIE service area.
  • 50,000+ Central Valley citizens are members of KVIE.

Compared to non-KVIE viewers:

  • KVIE viewers are 45% more likely to drink wine as their choice of alcoholic beverage.
  • Over 55% more likely to have drank wine in the past 7 days.
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The KVIE 28 County Coverage includes all of:

  • Amador
  • Calaveras
  • Colusa
  • El Dorado
  • Mono
  • Nevada
  • Placer
  • Plumas
  • Sacramento
  • San Joaquin
  • Sierra
  • Stanislaus
  • Sutter
  • Tuolomne
  • Yolo
  • Yuba

And parts of:

  • Alameda
  • Butte
  • Contra Costa
  • Lake
  • Marin
  • Mariposa
  • Merced
  • Napa
  • San Francisco
  • Santa Clara
  • Solano
  • Sonoma
KVIE Range Map


Rob on the Road
Great British Baking Show

KVIE presents more local stories than ever before! Our series Rob on the Road brings a fresh, new look at the people and places that make our community our home. KVIE’s Rob Stewart brings you the stories that capture Northern California’s spectacular beauty, rich history, and fascinating people and places. Join Rob each week as he explores the best our Golden State has to offer on Rob on the Road !

Great British Baking Show: Follow 12 amateur bakers in their quest to be named Britain’s best. As judges Mary Berry and Paul Hollywood create 30 new challenges to test their skill and creativity, Mel Giedroyc and Sue Perkins are with them every step of the way.

Experience the splendors and compelling stories of the natural world from all over the globe. NATURE delivers the best in original natural history films to audiences nationwide. The series received two of wildlife film industry’s highest honors: the Christopher Parsons Outstanding Achievement Award given by the Wildscreen Festival and the Grand Teton Award given by the Jackson Hole Wildlife Film Festival.



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Spots to rotate throughout KVIE, 6am – Midnight

1273 - :30 second spots

1273 - :30 SECOND SPOTS
(Average spot rate $28.28)


  • Production of a custom 30-second sponsorship spot at N/C. Spot production includes graphics/logos/images to be provided by client, and voiceover copy which adheres to KVIE and FCC guidelines.
  • Recognition in 1 KVIE weekly e-newsletter with a link to your website (circ. 50,000+).