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Facts/Public Information
Mission The mission of KVIE is to educate, enrich, enlighten and inspire diverse audiences and individuals with high quality television programming and related services that enhance the quality of life for people throughout Northern California.
Vision
KVIE's vision is to open minds and change lives,
giving people information they need to participate
fully in the community we share and the world
around us. KVIE uses technologies to connect our
region's diverse communities to one another--children
to museums, families to public health services,
voters to government, adult learners to libraries
and universities, and senior citizens to social
services.
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View KVIE's 2009
Annual Statistics |
Values
Education – KVIE provides educational programs and services for the young and lifelong learners. Our local productions and PBS programming engage the mind and spirit to promote personal and community growth.
Community – As the only locally owned and managed television station in the market, KVIE reflects the community back to itself by creating programs about our region’s past, present and future. We deliver balanced and responsible programs that foster a civil society.
Quality – KVIE presents and produces uninterrupted programs free from commercial influences that provide a springboard for family and community engagement and discussion and are available free to everyone.
Membership
Approximately 60,000 people in Northern California support KVIE through annual membership contributions.
Volunteers
Each year, KVIE benefits from the support of more than 4,500 volunteers in various station activities. For example, approximately 750 individuals volunteered as phone bank operators during a recent pledge drive.
Broadcast Facts
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KVIE’s first continuous broadcast day was February 23, 1959. We’ve been on the air for over 50 years.
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KVIE provides 8,736 hours of programming a year – 24 hours a day, 7 days a week, 52 weeks a year – on three channels.
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Our digital transmitter broadcasts at 33kw (33,000 watts).
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Launched in June 2003, KVIE’s new high-definition and digital service ushered in a new era of broadcasting and service for California’s Central Valley and the Sierra Foothills.
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As of January 2006, all programs are closed captioned for the hearing impaired. (Exceptions include programs that are live, are less than 10 minutes in length and have no repeat value.)
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KVIE broadcasts 3 different digital channels in the Sacramento-Stockton-Modesto market: KVIE HD (6.1), KVIE2 (6.2), and KVIE V-me a Spanish language channel (6.3) and can be received using a digital television and an antenna or digital set-top box and a combination UHF/VHF antenna. KVIE’s channels are available on many of the region’s cable and satellite services. For a list of channel designations click here or visit kvie.org/schedule to select your specific service provider and see local channel designation details.
KVIE History Timeline
Explore important and interesting milestones in KVIE's history, and watch the documentary KVIE at 50 honoring KVIE's 50th anniversary, which was in 2009.
Market
- Sacramento/Stockton/Modesto ranks 20th in television markets nationwide and third in California.
- More than 1.4 million households are in KVIE’s designated market area.
- KVIE has a 28-county reach, and can be viewed on nearly 60 cable systems and the DirecTV and Dish Network satellite services. Source: ACNielsen
Sources of Revenue
- Membership Contributions – 42%
- Grant Funding – 20%
- Underwriting – 11%
- Donated Services – 4%
- Production Funding – 14%
- Rental Income – 3%
- Other Income – 6%
Fiscal Year 2009
Community Outreach
The PBS Ready To Learn Service is a nationwide effort using free universally available children's educational television, online and print resources, and community outreach to help parents and educators prepare young children for success in school. Ready To Learn (RTL) is funded in part by the Corporation for Public Broadcasting and the California Department of Education. Support is also provided by Independent Benefit Supporters, Raleys and Bel-Air through the Quality of Life Card, CPS Human Resource Services, and the generosity of KVIE members.
The KVIE Explorer Guide takes you on a terrific journey, giving you opportunities to experience growth and adventure. Exploring new ideas and broadening people’s horizons is available through public television for everyone regardless of their circumstances to participate. Each month, discover programs about national celebrations and observances to those that offer information on health awareness, cultural traditions, and holiday specials.
KVIE is proud to offer a tour program as part of our outreach efforts. Come see how television is made and transmitted. Visit one of the largest television studios in Northern California.
Facilities Available
KVIE’s Ose Community Room is available for public use – trainings, luncheons, or seminars – available Monday through Friday. Our studios and editing suites are also available. Visit our Services page for more information.
KVIE is a 501(c)(3) organization and is also classified as a public charity under sections 509(a)(1) and 170(b)(1)(A)(vi) of the Internal Revenue Code.
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